A “good higher finest” store is a retail technique the place three tiers of merchandise are provided at totally different costs. The “good” possibility is essentially the most fundamental and inexpensive, the “higher” possibility presents extra options or larger high quality, and the “finest” possibility is essentially the most premium and costly.
This technique will be efficient for companies as a result of it permits them to cater to a wider vary of consumers with totally different budgets. By providing a wide range of choices, clients usually tend to discover one thing that meets their wants and are prepared to pay for. Moreover, the “good higher finest” technique can assist companies improve their gross sales quantity and common order worth.